Introduction:

Sustainability is a top priority for Rogers Hospitality, and they were determined to showcase their efforts to the world through a comprehensive and engaging video series. That's where our agency came in to help.

Challenge:

‍Rogers Hospitality approached us with the goal of developing a series of videos that would promote their sustainability programme, nowfortomorrow.mu, and position themselves as the leading sustainable destination in Mauritius. They wanted to highlight their efforts across five key sustainability pillars: biodiversity, inclusive development, energy transition, circular economy, and energy transition.

Solution:

‍Our team collaborated closely with Rogers Hospitality's sustainability and marketing teams to develop a series of19 videos that would effectively communicate their message. We worked together to create scripts, storyboards, and conduct interviews that would showcase their sustainability charter and the initiatives they are conducting throughout their hospitality group.

Results:

The videos we created for Rogers Hospitality have been a huge success, helping them to:

·        Promote their sustainability programme, nowfortomorrow.mu, to a global audience

·        Highlight their efforts across five key sustainability pillars: biodiversity, inclusive development, energy transition, circular economy, and vibrant communities

·        Position themselves as the leading sustainable destination in Mauritius

·        Allow their guests to watch the progress of their current and future initiatives

Conclusion:

The 19 videos we created for Rogers Hospitality have allowed them to effectively communicate their sustainability efforts to the world. By collaborating with their sustainability and marketing teams, we were able to develop a comprehensive and engaging video series that has helped them position themselves as a leader in sustainable tourism. If you're looking to showcase your sustainability programme in an impactful way, let our team help you tell your story.

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